Ogilvy & Mather,
Credits Corporate Name of Client: Asia Book Agency: Ogilvy & Mather, Bangkok Executive Creative Director: Saharath Sawadatikom Copywriter: Mantira Srichandra Art Director: Khomson Poopijit
Basic description of the project: Asia Book, the largest bookstore in Thailand, needs a unique business card to represent the business.
Instead of a typical business card, we design business cards using a foot-note for people to take notice of and to express briefly about the name. Each card shows the bottom part of the pages from many kinds of books, therefore one business card would represent one book.